This is for you if you’re ready to
✨ Stop guessing who your audience is and start knowing them deeply.
✨ Create marketing and messaging that actually resonates.
✨ Understand what drives your ideal clients to take action.
✨ Build stronger emotional connection and trust.
✨ Attract aligned clients who get you.
What You’ll Learn (and Create)
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Define your audience segments and understand their shared needs.
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Explore values, desires, and emotional drivers behind their decision.
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Learn to speak your audience’s language and build message alignment.
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Map how your audience finds, connects with, and stays with your brand.
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Bring everything together into your strategic audience insight document.
You’ll Walk Away With
A detailed audience persona and segmentation system
Psychographic and behavioural insights
A communication and messaging guide
A clear audience journey and engagement map
A full Audience Blueprint
How It Works
Format: 5 x 2-hour 1:1 sessions (over 5 weeks via Google Meet)
Support: In-session support for feedback and questions, additional email and messenger (FB or text) feedback between sessions
Style: Collaborative, human, and supportive. No fluff, just empathy-led clarity
Investment
Pay Upfront: $2,100
Payment Plan: $504/week for 5 weeks (first instalment paid today)
Frequently Asked Questions
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Nope! This program helps you understand who your audience should be not just who’s already following you.
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Not exactly. It’s the strategy before the marketing. It will help you define your audience so your future content, design, offers, and marketing connect better.
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Yes. We’ll blend both qualitative (feelings, motivations) and quantitative (data, patterns) insights to build your audience profiles.
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You’ll have a full Audience Blueprint to guide your next step. Whether that’s design or marketing, it’s what feels right for your business. If you need help with anything you can always book a call with me during or after the course to discuss your needs.
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Great! We’ll dig deeper. You’ll uncover the psychological why behind their choices and refine how your brand speaks to them.