PureEdge Property Maintenance
PureEdge Property Maintenance came to me ready to step beyond Facebook and word-of-mouth, with a clear goal: a professional website that could bring in consistent enquires, improve search visibility, and make booking feel simple. The project focused on creating a polished online home for the business: one that showcased their services clearly and built trust.
Year: 2026
Client Background
PureEdge Property Maintenance was born from the love of the outdoors and the quiet satisfaction of a job done properly. What started as an electronics trade background evolved into something more hands-on and creative: gardening, landscaping, and the transformation of everyday spaces into places people feel proud of.
For PureEdge, it’s not just mowing lawns or trimming hedges. It’s the before-and-after moment. The crisp edges, the clean lines, the paths you can actually see again. It’s helping clients fall back in love with their property. The heart of the brand is pride, care, and that unmistakable “ahhh” feeling when the yard is finally handled.
Website Design
This website build was designed to do three things well: be found, be trusted, and make it easy to enquire. I created a clear structure that guided visitors through services, examples of work, and next steps without overwhelm because if someone’s already stressed about their yard, the website shouldn’t feel like homework.
The site was built with strong SEO foundations in mind, including service-focused page structure, location-friendly wording, and content designed to match what real people search for when they need property maintenance. Alongside the SEO strategy, we prioritised conversion: streamlined enquiry pathways, clear calls-to-action, and an enquiry experience that reduced friction and encouraged follow-through.
The final result was a professional, search-ready website that positioned PureEdge as credible and established online, while giving the business an evergreen platform that works in the background capturing new leads, supporting referrals, and turning a strong local reputation into a consistent online presence.
